The Playhouse is a luxury children’s boutique in Canada, described as a place to find “everything that celebrates the joy of childhood”.
According to owner Chantelle Moore. “My vision with the Playhouse Boutique was to create a kind of emporium for children’s luxury goods, lifestyle and clothing. It’s for parents, grandparents, aunts and uncles and kids… just to stay in a very elegant and quaint atmosphere that would make a destination store, but where kids feel the joy in the air as well.” Arena was asked to create a stylish, luxury brand that would not only appeal to the parents but to the imagination of the kids. A destination brand that made this unique property come to life with an atmosphere of fun whilst also looking established ready for their plans to expand.
“You don’t know how happy I was to wake up and receive this presentation. You guys are fantastic!”
Chantelle Moore, Founder & Owner, Playhouse Children’s Luxury Boutique.
Copyright © Arena Creative Design 2011 - 2017